Dr. Debarati Dhar
Assistant Professor, School of Communications, XIM University, Bhubaneswar, India. Email: dhardebarati@gmail.com
Volume 13, Number 4, 2021 I Full-Text PDF
DOI: 10.21659/rupkatha.v13n4.17
Abstract
My paper seeks to explore the linkage between new media and the Urban Marginals with special emphasis on the ageing population in Kolkata. Conventional use of media for ageing has made the aged population a passive victim to be duped by the media messages. Given the structural locations and positions, mass media is of no use where the considerations are for younger populations. Although the ageing population may be a marginal category keeping in view the larger media ecology, new media provides the potential to the aged population to be inclusive of urban governance provided they have access and availability. With the help of substantive details, my paper would seek to address the idea of ‘precarity’ associated with the aged population and their way of coping with such precarity with the help of new media in Kolkata. This paper would provide a select reading of samples (qualitative data) from different regions of Kolkata. Through substantive details my paper would provide insights about a vulnerable population, otherwise, neglected in the making of urban governance.
Keywords: New Media, ageing population, older adults, urban governance, mass media, Kolkata.