Cultural Studies - Page 4

Medieval Kazakh History in Arab and Persian Sources

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358 views

Adil Markhaba1*, Islam Zhemeney2, Aman K. Rakhmetullin1, Kalamkas B. Bolatova1 & Aigul S. Adilbayeva1

1Department of History and Social Sciences and Humanities, Kazakh Humanitarian Law Innovative University, Semey, Republic of Kazakhstan. Email: markhaba6563@kpi.com.de

2“Turan-Iran” Research Center, Al-Farabi Kazakh National University, Almaty, Republic of Kazakhstan

Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.70

Abstract

The relevance of this topic lies in the analysis of the study of medieval Kazakh history. After gaining independence, the processes of the revival of national identity, reinstatement of primitive spiritual and moral values and human mentality, which were sharply suppressed during the period of the Soviet totalitarian system, became widespread. Therewith, the widely discussed national-historical structure of the population, the knowledge of ethnic roots, the restoration of traditions and customs, which served as a connecting link, as well as the specificity and originality of the approach are of particular importance. Currently, the problem of objective reading, coverage, and popularisation of the ancient and medieval Kazakh history and culture is acute. By rejecting one-sided interpretations of historical events, established clichés require impartial, academic analysis based on evidence drawn from a wide range of sources. The purpose of this study is to identify the problems of the history of Kazakhstan in the 13th-14th centuries, the general laws of world historical development and the features of the historical process, folk traditions by using a scientific and systematic approach. Based on the systematisation and classification of data from the geographical and Arab historical records of the 13th-14th centuries, the analysis of written monuments is performed, their interdependence is established, and the degree of completeness and reliability of the data in the works of the narrative is determined in an integral system. Due to the scientific expeditions and research trips to Mongolia, China, and Germany, Kazakh orientalists analysed and performed the first systematic processing of archival materials and historical evidence of the early history of resettlement based on the ancient Turkic manuscript, ancient Indian, and Chinese sources that formed a picture of the proto and ancient history. For example, the features of stone figures give an idea of the military hierarchy, military operations, the settlement of ethnic groups (ethnogeography), the worldview of the Turks, etc.

Keywords: history of Kazakhstan, written monuments, source study, analysis, Arab and Persian historical works.

New Media, Urban Marginals and Gerontocracy in India: A Study of Older Adults in Kolkata

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274 views

Dr. Debarati Dhar

Assistant Professor, School of Communications, XIM University, Bhubaneswar, India. Email: dhardebarati@gmail.com

Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.17

Abstract

My paper seeks to explore the linkage between new media and the Urban Marginals with special emphasis on the ageing population in Kolkata. Conventional use of media for ageing has made the aged population a passive victim to be duped by the media messages. Given the structural locations and positions, mass media is of no use where the considerations are for younger populations. Although the ageing population may be a marginal category keeping in view the larger media ecology, new media provides the potential to the aged population to be inclusive of urban governance provided they have access and availability. With the help of substantive details, my paper would seek to address the idea of ‘precarity’ associated with the aged population and their way of coping with such precarity with the help of new media in Kolkata. This paper would provide a select reading of samples (qualitative data) from different regions of Kolkata. Through substantive details my paper would provide insights about a vulnerable population, otherwise, neglected in the making of urban governance.

Keywords: New Media, ageing population, older adults, urban governance, mass media, Kolkata.

Television and Material Culture: Mediating the Temporal and Consumerist Practices in Pre-liberalised Kerala

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316 views

Benita Acca Benjamin

Research Scholar, Institute of English, Kerala University. Email: benitabenjamin47@gmail.com

 Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.16

Abstract

The introduction of television in Kerala was an event marked by the encounter between spatial practices, discursive structures and visual paradigms. As a result, it becomes important to contextualise television’s presence in Kerala in the socio-economic conditions that defined the region in and around the time when television was introduced. This would provide some seminal cues about the mutual imbrications between television and its politico-discursive context. The present paper tries to look into the ways in which television fashioned new spatio-temporal practices and embodied various consumerist tendencies in pre-liberalised Kerala to argue that television is an artifact grounded in the region’s cultural values and material aspirations. The first section looks at how television-viewing and the socialities formed around the act were ‘timed’ by television. In the second section, the paper studies the popular advertising strategies employed to market television as a ‘tamed’ object that is representative of the consumerist aspirations that defined the region.

Keywords: Television, Material Culture, Temporalities of television, Consumerist aspirations

Comic Memes and Sexist Humor in India: Tools for Reinforcement of Female Body-Image Stereotypes

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385 views

Deepali Mallya M1 & Riya Dennis2

1Assistant Professor (Department of English and Cultural Studies), Christ (Deemed to be) University, Bengaluru, Karnataka, INDIA. ORCID ID 0000-0002-7760-3593. Email: deepali.mallya@christuniversity.in

2Teacher, Oasis International School, Bengaluru, Karnataka, INDIA. Email: riya.dennis@eng.christuniversity.in

 Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.15

Abstract

Memes have been described as communicative and aesthetic practices that serve cultural, social, political purposes on a digital platform. Several studies, in the last decade, have attempted to study this digital aesthetic knowledge production as a powerful tool for political, racial, and gender-related discourses. Most often this knowledge is produced through comic multi-media texts. Many theorists believe that, digital media reinforces inequality, marginalization and such other social issues through the audio-visual-textual medium as much as it establishes the counter-discourses for equality, body activism, racial activism and the like. Speed and lack of censorship can be the cardinal reasons for the popularity of these memes. Among the mass-influencing gender-related memes are those encouraging fat-talk and body-image stereotypes. In the Indian context, ‘Tag a Friend’ memes is one such widely circulated meme which communicates body-shaming messages through sexist humor. It mainly targets the fat/colored/transgender women. The current study examines these memes using multimodal discourse analysis methodology. The paper attempts to investigate the revival/reproduction potential of color-shaming and body-shaming stereotypes via comic memes through Shiffman’s memetic dimensions. The analysis establishes that memes can be a prominent site for the re-production of the problematic ideology of body/color shaming even in the 21st century.

Keywords: Body-shaming, comic-meme, female-body, ideology, interpellation, Tag a Friend.

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Binge Watching to Binge Serving in India: Revolution, Regulations and Restrictions of Over-the-Top (OTT) Platforms

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452 views

Dr. Biranchi Narayan P. Panda1, Dr. Swayampabha Satpathy2 & Isha Sharma3

1Assistant Professor (Law), Xavier Law School, XIM University. Email: biranchi@xim.edu.in

2Associate Professor (English), Department of Humanities and Social Sciences, ITER, SOA. Email: swayamsatpathy@soa.ac.in

3Ph.D. Scholar (English), Department of Humanities and Social Sciences, ITER, SOA. Email: Ishaasharma25@gmail.com

 Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.14

Abstract:

Information technology has changed the living style of people in the last few decades by its evolution and revolution. So, ‘digitalisation’ is considered as very imperative in human history especially after the ‘industrial revolution’. With the changing paradigm, digitalisation has provided enormous space for the entertainment of Individuals through the Over-the-Top (OTT) video platforms on their demand. In India, the significant growths of OTT platforms have been noticed during the last decade with an increasingly growing number of consumers. With such huge demand, a surge of consumers in India, the OTT became a commodity rather than a luxury. Further, the demands of consumers & internationalisation open up its OTT market for domestic as well as international players. The OTT players like Hotstar and Jio Cinema has expanded a stouter position, whereas global players like Netflix and Amazon Prime have also extended progressively their market share in India. According to one report, the Video on Demand (VoD) industry is still at its emerging stage but the entry of 40 VoD companies in a span of just three years indicates the popularity and demand of such industry. This huge demand has exposed the concept of ‘Binge Watching’ in India as this platform provides on-demand, anywhere access, without a commercial break and unlimited access. However, these growing OTT players and online content have faced many controversies and fought legal battles in India due to the lack of regulatory mechanisms. This paper explores the emergence & growth of OTT platforms with their recent trends in India. Further, the paper specifically focuses on the regulatory regime of OTT platforms since the beginning and its current scenario.

Keywords: Over-the-top (OTT), Binge Watching, Digitalization, Video on Demand (VoD), Regulations & Legislations.

Culinary Transitions: Understanding the Kitchen Space through Advertisements

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348 views

Kashyapi Ghosh1 and V. Vamshi Krishna Reddy2

1Ph.D Scholar, IIT Tirupati. ORCID: 0000-0001-5394-6076. Email: hs18d504@iittp.ac.in

2Assistant Professor, University of Hyderabad. ORCID: 0000-0003-0383-6287

Email: vamshi.vemireddy@uohyd.ac.in

 Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.13

Abstract

The kitchen is a ubiquitous space in the Indian domestic life. Yet there hasn’t been a lot of academic discourses around it possibly owing to its mundane nature. In this article, I aim to look into the gendered nature of the space through advertisements. Advertisements are digital documents of everyday life This article deliberates on the notion that the kitchen space in urban India is undergoing a change in representation and participation. This change is reflected in the advertisements, created keeping in mind the perception of its viewers. The gendered segregation of work done in the home space have been deliberated by a number of scholars. This article problematises those viewpoints and challenges DeVault’s notion of “womanly conduct” through the narrative of the advertisements.

Keywords: advertisements, gender, kitchen space.

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Traces of Scheherazade in Margaret Drabble’s The Red Queen: A Transcultural Intertextual Reading

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278 views

Dr Bushra Juhi Jani

Al-Nahrain University, Baghdad. Email: bushrajani@nahrainuniv.edu.iq. https://orcid.org/0000-0002-8981-7003.

 Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.12

Abstract

This paper examines the transcultural intertextual influence of Scheherazade, the legendary queen and the storyteller of The Thousand and One Nights, on Drabble’s The Red Queen (2004), which has a subtitle, “A Transcultural Tragicomedy.” It discusses how an appropriation of Scheherazade was utilized by Margaret Drabble in writing, The Red Queen. “But appropriation is what novelists do,” Drabble writes in the “Prologue” of her novel, adding, “whatever we write is, knowingly or unknowingly, a borrowing. Nothing comes from nowhere.” This paper is a syncretic reading of The Red Queen to show the universality of womanhood and cross-cultural parallels. In this novel, which is based on the memoirs of an eighteenth-century Korean crown princess known as Lady Hong or Lady Hyegy?ng, the protagonist comes from the history of the East, just like Scheherazade, “to retell [her] story.” Also like Scheherazade who narrates stories in order to live, the Korean Princess uses storytelling as a strategy for survival. Moreover, the intentions of the novel can be seen in a feminist tradition of historiographic metafictional re-workings of the Orient and the Arabian Nights.

Keywords: Margaret Drabble, The Red Queen, The Thousand and One Nights, Scheherazade, intertextuality, transculturality, historiographic metafiction

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Reading Tradition in Food: An Interdisciplinary Study of Bengali Food Writing

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Nilanjana Debnath

Assistant Professor of English, Koneru Lakshmaiah Education Foundation.

Email: njd.nilanjana1@gmail.com

 Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.11

Abstract

Food Studies has been a prominent part of Interdisciplinary Studies in the West from the 1980s and it is catching up in India as well. A close study of recipes and other forms of food writing can offer insights into the everyday culinary negotiations and the constitution of a cultural ‘tradition’ of taste. These insights of gastropolitics may help us better understand the functioning of subliminal hegemonic technologies and everyday resistance to the same. In our era of postcolonial globalization, where domination and subjugation happen through micro-politics of power, our readings of food writing may open new doors of reading and theorizing heritage and history.

Keywords: Food writing, recipes, cookbooks, Bengal, tradition, everyday, embodiment, taste.

History Contra Collective Memory: Collective Memory’s Finite Province

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353 views

Premjit Singh Laikhuram

Ph.D. candidate, Department of Cultural Studies, Tezpur University.

Email: premjit.laikh@gmail.com, ORCID iD: 0000-0001-9040-9288

 Volume 13, Number 4, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n4.10

Abstract

In the humanities and social sciences, with the rise of memory studies, there has been an important theoretical shift in how we engage the past. What used to be studied with the methodically elaborate field of history no longer seems adequate. With memory becoming an ever-present framework with which to look at culture, literature, social phenomena, politics, and the arts, a theoretical conviction has come to prevail that says collective memory is a larger framework within which history and other approaches to the past must be situated. This paper tries to address this theoretical conviction of conflating history with collective memory by arguing that collective memory cannot be a be-all umbrella term encapsulating historical representation or other approaches to the past such as tradition. It does so by uncovering the ground for such a conviction, during which a clearer view of the role of history and the limits of collective memory emerge. The investigation shows that indiscriminate application of the concept of collective memory in every approach dealing with the past makes the concept almost meaningless and betrays its two crucial characters, or limits: that of i) temporal finiteness and ii) fragmentariness. In so doing, it restores the vital role history plays in trying to get at the truth of the past. The article concludes by calling for deeper engagement with foundational conceptual and theoretical issues in collective memory research if it is to establish itself as a longstanding field of inquiry.

Keywords: Theory, cultural memory, interdisciplinarity, historical epistemology, cultural studies

Semiotic Analysis of Petroglyph «Ancient Turks and the Mother Goddess Umay/Umai»

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326 views

Tatiev E.E.1, Yesim G.2, Sarkulova M.S.3, Mukataeva A. A.4 & Tatieva M. E.5

1Doctoral student at the Eurasian National University named after L. N. Gumilyov, St. Satpayev 2, Nur-Sultan, 010008, Republic of Kazakhstan E-mail: ertisuly82@mail.ru https://orcid.org/0000-0001-6368-1251

2Doctor of Philosophy, Professor of the Eurasian National University named after L. N. Gumilyov, St. Satpayev 2, Nur-Sultan, 010008, Republic of Kazakhstan Email: garifollaesim@mail.ru https://orcid.org/0000-0003-4001-9235

3Candidate of Philosophical Sciences, Associate Professor of the Eurasian National University. L. N. Gumilyov, St. Satpayev 2, Nur-Sultan, 010008, Republic of Kazakhstan Email: manifa.s@mail.ru https://orcid.org/0000-0002-5992-2814

4Candidate of Philosophical Sciences, Associate Professor of the “Shakarim Semey University”, St. Glinka, 20 “a”, Semey, 071412, Republic of Kazakhstan Email: aizat720804@mail.ru https://orcid.org/0000-0001-9046-9256

5Master of the “ShakarimSemey University”, st. Glinka, 20 “a”, Semey, 071412, Republic of Kazakhstan Email: tatieva_me@mail.ru https://orcid.org/0000-0003-2365-8123

Volume 13, Number 3, 2021 I Full-Text PDF

DOI: 10.21659/rupkatha.v13n3.42

PlumX Metrics

Abstract

The study of historical artifacts from a scientific point of view is acknowledged in the literature. A clear understanding of our historical roots is connected with the study of cultural heritage from empirical and especially quantitative bases of research already done by scholars like Rudenko (1927) and Gavrilova (1965). Yet, another important method of studying historical material objects is semiotic analysis, which allow studying prehistorical visual culture artifacts as a system of signs, which may be deciphered, and related to deducible meaning and sense in the context of ethnographic, cultural and specifically semiotic references which bear on location, identification and understanding of such material. Our research in this article is dedicated to a study of certain visual material artifacts from the geographical region of the Eastern Altai. In particular, we study petroglyphs on a boulder that was discovered during the excavations of the Kudyrge burial ground near the Chulyshman River, which according to some sources belong to the Turkic culture of the early period, and have recently begun to arouse the interest of scientists. Various empirical methods have been used to explore the stone monument (statue) called “Kudyrginsky plot”. Some of the techniques as those of pioneering research scholars like Rudenko and Gavrilova, include archaeological, historical, historical-chronological, historical-comparativemethods, as well as approaches including analysis and synthesis of the obtained data. In turn we supplement the existing methodological approaches with a semiotic-ethnographic analysis of the information available on the “Kudyrginsky plot”. We argue that semiotic analysis of ancient artifacts, following methods established by Reday (2019) and Martel (2020), can offer adequate information for the understanding of a rich historical heritage sight like the Kudyrginskyplot.

Keywords: Altai, Central Asia, Petroglyph, Semiotics, Tengri, Visual Artifact Augmentation

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